Consulting has long been an integral part of FTP Media’s services. Whether advising clients on best practices for digital media production, social media management, user engagement strategies, or video production, FTP Media has provided consultation to many clients across various sectors since the company’s inception.

Here is a selection of clients for whom FTP Media has consulted.


Posted by on Feb 8, 2013 in Clients, Consulting, Mentorship, Mobile Experience Innovation Centre, Video Production | 0 comments

Mobile Accelerator Program (MAP)

FTP Media produced a video series for the Mobile Experience Innovation Centre, a not-for-profit association founded by OCAD University in Toronto with a mission to “support design leadership, experience innovation and applied research in Canada’s mobile and wireless industries.” Part of the program involved mentoring advanced high school students in the filming and post-production editing of the event’s video series. For more information about this excellent program and to register for future events, visit the MEIC blog here.

Evan Jones on the “Concept Phase of Mobile Apps”

Evan Jones of Stitch Media discusses the concept phase of mobile application development in a MEIC Mobile Accelerator Program session held on January 17th, 2013 in Toronto, Canada.


Suzanne Stein on “Identifying Signals and Trends”

Suzanne Stein of OCAD U presents “Identifying Signals and Trends” on January 17th, 2013.


Unikron – Video Production, Webcasting, Social Media & Archival

Posted by on Nov 14, 2012 in Clients, Consulting, Media Archival, Social Media, Unikron, Video Production, Webcasting | 0 comments

Unikron Inc. is located at 495 Adelaide Street West in Toronto.

Unikron Inc. is located at 495 Adelaide Street West in Toronto.

Working in the role of contract Producer for Unikron Inc., Lisa Santonato produced a series of online videos for corporate clients including Aviva Canada, The Insurance Institute, and Tarion, as well as webcasts for Weber Shandwick and Strongco. The videos were produced for the Canadian market in both English and French. The role of Producer included sales, client relations and account management, as well as overseeing video development, production and post-production. Lisa worked closely with the Unikron team to achieve high results.

Lisa also worked to help establish the company’s new movie & television studio at 495 Adelaide Street West. Lisa wrote press releases announcing the company’s 10th Anniversary and Open House Studio Party and wrote the web content for the new studio site at As an internal consultant, Lisa worked to establish the company’s social media profile, and in so doing launched the company’s Facebook Page and re-established the Unikron Twitter and YouTube accounts. Lisa also initiated the use of Vimeo‘s professional features for video hosting and client review and consulted on the implementation of Unikron’s video archive via Vimeo Portfolios.

Liaison of Independent Filmmakers of Toronto – Consulting

Posted by on Dec 15, 2011 in Clients, Consulting, L.I.F.T., Social Media | 0 comments

Liaison of Independent Filmmakers of Toronto (L.I.F.T.)

In 2011 Lisa Santonato served as a board member of L.I.F.T.‘s Education Committee, consulting on outreach and social media campaign strategies for the long-standing Toronto filmmaker’s co-op. In this role Lisa advocated for better use of Facebook for furthering L.I.F.T.’s awareness campaign, established the organization’s Facebook Page, and provided training and consultation on best practices and methodologies to L.I.F.T. staff and board members.

MZTV – Video Production, Media Archival & Social Media

Posted by on Nov 8, 2011 in Clients, Consulting, Media Archival, MZTV, Social Media, Video Production | 0 comments

In 2011, FTP Media was contracted by MZTV, the production and distribution branch of ZoomerMedia Limited, to build a digital archive of the legacy of work produced by the company’s founder, Moses Znaimer.

In the role of Associate Producer, Lisa Santonato catalogued, digitized and archived more than two hundred hours of video tape for the company’s internal reference library, and assisted the Producer in the daily organization of shows going to air on Vision TV, a ZoomerMedia channel.

Production credits include: THE GREAT EXTRATERRESTRIAL DEBATE (Associate Producer); THE ROYAL WEDDING INSIDER (Associate Producer, Script Writer); CARP Special Report “ELDER ABUSE: DOES ANYONE CARE” (Associate Producer); CARP CHALLENGE Promo Spots (Producer, Director).

Operation Maple

Posted by on Nov 23, 2010 in Consulting, Operation Maple, Social Media | 0 comments

FTP Media was hired to manage the social media marketing and online ad campaigns for a social media project called Operation Maple. During the formative stages of development, FTP Media consulted on strategies for increased online exposure and audience engagement, while working to develop the website, Facebook Page, Twitter profile and YouTube channel. – Web Development, Consulting & Social Media

Posted by on Oct 14, 2010 in Clients, Consulting, FILMbutton, Social Media, Web Development | 0 comments

FTP Media provides consultation, and social media marketing and production services to the film industry and festival website, FILMbutton. From 2009-2010 FTP Media was assigned to provide media coverage of various film festivals for FILMbutton.

NXNE 2009

View FILMbutton’s NXNE promo video produced by FTP Media here.

Big Rude Jake – Consulting & Media Archival

Posted by on Jan 6, 2008 in Clients, Consulting, Media Archival, Social Media | 0 comments

From 2004 to 2007 FTP Media provided media consulting services to Big Rude Jake, helping the Canadian swing punk legend reclaim his online web presence at

FTP Media founder Lisa Santonato first met Jake on a streetcar traveling home from work on a sunny summer day in 1992. A belligerent drunk man sat down next to her and began harassing her. Nearby, a rather large man dressed in a fine three-piece grey pinstripe suit stood up and addressed the man, announcing in no uncertain terms that he ought to stop. Lisa got off the streetcar at the following stop, and so did Jake. Standing there on the corner of Bathurst and College Street, Lisa became friends with one of Canada’s finest musicians, songwriters, and greatest of gentlemen, Big Rude Jake. The friendship has crossed provinces, decades and technologies, and whenever Jake is playing, Lisa does her best to make it out to the show.

Sometime around 2004 or 2005, after a period of inactivity Jake decided it was time to revive his career. He contacted Lisa who began consulting Jake on how to bring his music back to audiences via online tools and social media. Lisa encouraged Jake to rebuild his website and get his extensive, and spectacular, body of work online. In 2007 Jake gave Lisa six videos which she digitized from old VHS tapes, saving Jake the high cost and trouble of digital video transfer from old, unknown, and more or less lost Beta sources. She helped Jake establish his YouTube channel, and posted the videos for the world to see, thereby bringing Jake’s music video archive to the internet and thereby the world.

Big Rude Jake Performs 7th Avenue Live on Rita & Friends

For a taste of Jake’s ‘swing punk’ style, check out this video archived by FTP Media. In it Jake performs 7th Avenue live on Rita & Friends with his Gentleman Players. The song was released on Jake’s 1994 album, Butane Fumes and Bad Cologne.

Also be sure to visit Jake’s YouTube channel for the latest music from Jake’s solo to 7+ piece band, or his side projects, The Jump Devils, Tennessee Voodoo Coupe and Blue Mercury Coupe.

View all posts featuring Big Rude Jake.

Spookey Ruben – Content Management & Consulting

Posted by on Jun 18, 2003 in Clients, Consulting, Featured Client, Media Archival, Spookey Ruben | 0 comments

From 2003 to 2008, FTP Media provided content management, media archival, video production and consulting services for the phenomenally-creative musical genius, Canada’s own Spookey Ruben. Below you’ll find a link to the Bed and Breakfast Electronic Press Kit (EPK) produced by FTP Media for Spookey Ruben in 2003. This EPK features songs from the double-disc album release of 2001 entitled “Bed” and “Breakfast.” © FTP Media Inc. 2003. Produced with the assistance of the VideoFACT (A Foundation To Assist Canadian Talent) PromoFACT Award Program, supported by the MuchMoreMusic Network.

Bed and Breakfast EPK

Click here to view more work produced for Spookey Ruben by FTP Media, including two videos from the San Francisco Sessions, Tug of War and Fast is Worse.

Melleny Melody – Consulting & Media Archival

Posted by on Jun 2, 2001 in CD/DVD Authoring, Clients, Consulting, Media Archival, Melleny Melody | 0 comments

From 2001 to 2006, FTP Media provided media consulting, media archival, video production, and web development services to Melleny Melody, helping the Canadian singer, songwriter, performance artist and owner of electronic music record label Play Records develop her online web presence at

Play Records – Content Management, Media Archival & Consulting

Posted by on Mar 16, 2001 in Clients, Consulting, Featured Client, Media Archival, Play Records | 0 comments

From 2001 to 2007, FTP Media provided content management, web development, video production, editing and consulting services for the electronic music record label, Play Records. In addition to building and managing their website content, Play Records hired FTP Media to produce an enhanced DVD highlighting the label’s main publishing library and commercial releases. The DVD was built to include Play Records’ extensive catalogue in playable form, whether using a conventional DVD player or a home PC. The DVD includes an Electronic Press Kit (EPK) featuring a 30-second pre-menu opening and three promo videos describing the three divisions of Play.

Play Records EPK-DVD

Click here to view all posts featuring work produced for Play Records by FTP Media.