In 2011 Lisa Santonato served as a board member of L.I.F.T.’s Education Committee, consulting on outreach and social media campaign strategies for the long-standing Toronto filmmaker’s co-op. In this role Lisa advocated for better use of Facebook for furthering L.I.F.T.’s awareness campaign, established the organization’s Facebook Page, and provided training and consultation on best practices and methodologies to L.I.F.T. staff and board members.
In 2011, FTP Media was contracted by MZTV, the production and distribution branch of ZoomerMedia Limited, to build a digital archive of the legacy of work produced by the company’s founder, Moses Znaimer. In the role of Associate Producer, Lisa Santonato catalogued, digitized and archived more than two hundred hours of video tape for the company’s internal reference library. In addition, she assisted the Producer in the daily organization of shows going to air on Vision TV, a ZoomerMedia channel.